Gender neutral brands to watch in 2023

Gender fluidity in fashion has always provided an outlet of self expression for those who don’t wish to conform to normative gender stereotypes. As society becomes more accepting towards non-binary and gender fluid expression, creative industries show focus on channelling this expression within their work.

Moving into 2023, gender fluid fashion brands are finding new ways to move away from societally imposed attitudes towards gender, and towards inclusive garments that are for everyone. Here’s a rundown of the best brands that sell genderless clothing.

Official Rebrand

Official Rebrand is a California based sustainable brand that describes its-self as ‘breathing new life into what was once unwanted’. The brand is gender free, and focuses more on slow-fashion and eco-cautious garment making.

Official Rebrand combines artistic images of ‘sinuous, genderless people, blinded by desire’ into their garment designs, making each piece completely original and even customisable in some cases.

Lonely Kids Club

Lonely Kids Club is another ground-breaking independent brand that exclusively sells genderless clothing. The Sydney based company ethically exports all of their products themselves, using carbon neutral energy and a low-wastage policy.

Lonely Kids Club provides a fun and personalised online shopping experience, selling a variety of eccentric graphic t-shirts, and even offering customisable options as well. If you’ve ever wondered where you can buy a t-shirt with your pet on it, Lonely Hearts Club is the place to shop.

Older Brother

Another gender fluid brand with sustainability and environmental awareness at the heart of their brand is Older Brother. Older Brother is an Oregon based brand that takes exceptional care in its use of organic and deadstock fabrics, biodegradable packaging and ethical dyes.

Older Brother is the place to shop if you’re looking for gender neutral basics. Although, Older Brother is slightly more pricey than the other brands in this list, they have a great variety of great quality, minimalist goods to add to your wardrobe.

YUK FUN

YUK FUN is a gender neutral brand that holds the concepts of ‘art’ and ‘fun’ at the heart of their company. Founded in 2014 by the dynamic design duo Lucy Cheung and Patrick Gildersleeves, YUK FUN uses classic design methods, like screen printing and drawing, to make their garments.

The England based brand also does illustration and design commissions which you can view on their website.

Edited by Olivia Booth